Background

 

Coach needed that ‘wow’ factor for the reopening of their flagship store in London’s prestigious Regent Street; something dynamic, automated and not static.

 

Solution

 

Metalprogetti UK meticulously designed a bespoke conveyor system that incorporated a number of hooks and quietly moved handbags around the store in an automated manner, showcasing them at their best advantage.

 

Incredibly pleasing to the eye, the system covered several floors in various departments. As such, coats, jackets and dresses were added to the conveyor to align with the different product lines.

 

Constructed from lacquered steel, the unit is incredibly robust whilst being sympathetic to the interior décor.

 

Outcome

 

Coach opted for a highly sophisticated, state-of-the-art moving display, and they’re absolutely delighted.